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Clothing brand

Typical build 8–12 weeks

Clothing brand website, app and admin

A store built for drops and lookbooks, an app that tells fans when their size is back, and a wholesale back office.

Get a free quote →See the sample design

What we build

Everything a clothing brand needs to run online, designed around your brand and customers.

Website

Home and drop page
Lookbook
Product pages with fit notes
Cart and checkout
Journal

Mobile app

Drops and countdowns
Back-in-stock alerts
Shop and bag
Early access for members
Order tracking

Admin panel

Drop planner
Orders and returns
Products and sizes
Waitlists
Wholesale accounts

See a sample design

A fictional clothing brand, Saltwork, to show what yours could look like. Switch between the website, mobile app and admin panel.

saltwork.com

WOMENMENDROP 07JOURNALSEARCHACCOUNTBAG (0)

Saltwork

DROP 07 — COASTAL UNIFORM

Heavyweight cotton, cut in Portugal. 400 of each piece.

DAYS

HRS

MIN

JOIN WAITLIST

LOOK 01 — FIELD JACKET / $185

BOXY TEE — $48

WIDE TROUSER — $120

400 OF EACH PIECE ✦ CUT IN PORTUGAL ✦ 280GSM COTTON ✦ FREE RETURNS ✦ 400 OF EACH PIECE ✦ CUT IN PORTUGAL

9:415G

SaltworkBAG 0

DROP 07

Boxy tee — Bone$48

SELECT SIZE

XSSMLXL

ADD TO BAG — MXL sold out · notify me when it’s back

Screens in this app
Drops and countdowns
Back-in-stock alerts
Shop and bag
Early access for members
Order tracking

admin.saltwork.com

SaltworkDROPSORDERSPRODUCTSWHOLESALECUSTOMERSLIVE · 36 H SINCE LAUNCH

DROP 07 — SELL-THROUGH BY SIZE

68% SOLD

0%100%

XSSMLXL Boxy tee · BoneSOLD OUT88%97%64%31% Boxy tee · Black58%76%84%52%24% Field jacket73%93%SOLD OUT81%44% Wide trouser30%49%62%41%15% Overshirt46%69%77%60%27%

REVENUE

$94,300

+31% vs Drop 06

WAITLIST

2,140

312 waiting for Field jacket M

RESTOCK

Factory delivery Friday · 600 units

EMAIL THE WAITLIST

Sample design with placeholder content. Yours is designed around your brand, content and customers.

Four things every clothing brand project needs

Drop launches that stay up

Countdown, waitlist and a queue so the store handles launch-day traffic.

Lookbooks that sell

Editorial pages where every look links straight to its products.

Fit guidance

Fit notes and returns data that cut size swaps.

Wholesale portal

Stockists reorder online at trade prices, without email chains.

How we’d build yours

Free call
Thirty minutes on how your clothing brand runs today and what to build first.
Clear proposal
Scope, timeline and cost in writing before any work starts.
Design and build
Designs you can click through, then regular demos while we build. Typically 8–12 weeks.
Launch and look after
We launch, train your team and keep everything fast, secure and up to date.

Similar projects we’ve delivered

See all work →

Caroline Castigliano
- Bridal
- Fashion

Questions, answered

How long does a clothing brand website and app take?

Typically 8–12 weeks, depending on scope and integrations. You get a planned timeline in writing before any work starts.

Can it connect to the systems we already use?

Usually, yes. Payments, bookings, stock, accounting and CRM tools all have integration options. We check yours on the free call and list them in the proposal.

Do we have to build everything at once?

No. Many clients start with the website, then add the rest once it’s paying for itself. Each phase is planned to stand on its own.

Do we own it?

Yes. Code, designs, content and accounts are yours.