Why build a rough version first
A written brief is easy to misread. A clickable preview is not: you can see whether the booking flow has one screen too many, whether loyalty points belong on the home screen, and how the app feels in your colours.
The builder uses the screens and patterns most business apps share, so in a few minutes you can get close to what you want and show it to colleagues before anyone writes code.
What happens when you send it
Your screens, features, platforms and style choices come to us as a written summary. We review it, suggest anything missing, and reply with a price range. If you go ahead, the first phase turns it into a proper clickable prototype tested with real users.